Omnisient can provide access to external datasets from other businesses that businesses never had access to before. One of the datasets is Omnisient’s ACE (Anonymized Campaign Engine) which delivers demographic data on an entire population. Clients can use ACE in combination with partnering businesses to gain demographic and behavioral insights on their customers that otherwise would have required extensive market research and lengthy and complex data sharing agreements.

ACE also enables clients to compare their customers with the rest of a population, improve their targeting, and determine market sizing across consumer segments to identify market penetration and growth opportunities

Gain valuable insights on your customers

Gain demographic and behavioral insights on your customers that otherwise would have required extensive market research and lengthy and complex data sharing agreements.

Improve targeting

New insights gained and deeper understanding of your customers enables improved targeting.

Identify market penetration and growth opportunities

Compare your customers with the rest of a population to determine market sizing across consumer segments, market penetration and growth opportunities.