Content Integrity is a unique solution that tracks real-time data from the world’s major betting markets and analyses patterns around sporting events to detect any irregularity. The platform can generate automatic alerts when any anomaly is detected and connects to a team of expert analysts who can coordinate with necessary law enforcement.

Analysing more than 800,000 registrations per day from the top 40 betting companies in the world, Content Integrity tracks betting markets centrally to create a robust programme that enhances the reputation of competitions around the world. It uses neural networks to track bets in real time and compares against predicted betting odds according to the stage of the game and the events.

With this information, Content Integrity analysts investigate the alerts generated to determine whether a complaint should be made to the authorities, as well as providing broader consultancy on how to avoid integrity risks for the future.